Tuesday, December 27, 2011

Kodak adds film stock for location shooting

Even while digital image capture is constantly on the become dominant in filmmaking, Eastman Kodak is pushing the limits of film. The organization has added a brand new daylight stock to the Vision 3 Film family. The brand new stock, Vision3 50D Color Negative Film 5203/7203, combines the business's advanced Vision 3 imaging technology right into a fine-grained, daylight-balanced film meant to give filmmakers more options and versatility for shooting on location. "This accessory for the Vision3 Film portfolio is made to give remarkable creative latitude to cinematographers employed in daylight conditions," stated Kim Snyder, prexy of entertainment imaging and Vice president, Eastman Kodak Co. "This new stock - the best-grained negative available on the market - offers a mix of unmatched resolution, reliability, and proven archival abilities."50D is really a low-speed film enhanced for taking images in natural or simulated daylight conditions. The brand new stock includes Vision3 technology developments, like Dye Adding Technology and sub-micron imaging sensors to be able to deliver extended highlight latitude - around two stops of more overexposure - in addition to better signal-to-noise performance, particularly in over- and under-exposure. Additionally, it offers enhanced color consistency within the entire exposure range, per Kodak, which added that all of these features provide cinematographers having the ability to shoot challenging high-contrast outside, and stick to the action into vibrant highlight moments without lack of image discrimination.Cinematographer Blake Evans ("The CenterInch), who examined the film, stated: "I needed to worry-test the contrast abilities of recent 50D stock, therefore we shot a couple of moments inside a high-contrast exterior situation that incorporated vibrant whites and shadows. I uncovered normally, and adopted the actors' faces because they moved in the sun in to the shadows. The negative was processed normally, so when I saw the footage as DVD dailies, I discovered the grain a small bit tight at nighttime foot from the shadows."That states a great deal, thinking about the 50D emulsion had been an excellent fine grain," he added. "This new 5203 stock dug deep in to the shadows and maintained neutral colors, particularly in your skin tones. There is also no biasing from the whites within the vibrant highlights."Vision 3 stocks also have shown obvious good things about the publish-production process, per Kodak, for the reason that remarkable ability to render finer-grain images in underexposed areas produces cleaner film-to-digital transfers. The emulsions also process light more effectively and record greater detail within the highlights, the organization added, which allows cinematographers as well as their colorists to extract more image information throughout digital publish-production without presenting items. Based on Kodak, 50D offers all of the necessary characteristics that permit one negative film to do well in film recorders, including its very fine grain, high definition, excellent latent image keeping and reciprocity qualities, in addition to a low-level of unwarranted crosstalk between your color channels."We realize that digital camera models are enhancing, however the industry holds film because the benchmark through which they are judged," states Snyder. "This new emulsion is yet another illustration of Kodak's dedication to filmmaking technology and continuing innovation." * * * Kodak also underscored its resolve for film by naming Benedict Salazar Olgado as person receiving this year's Kodak Fellowship in Film Upkeep, an award created promote and support generation x of preservationists and archivists in the market. Olgado gets to be a cash scholarship from Kodak that's given by AMIA (Association of Moving Image Archivists), additionally to some four-week summer time internship the coming year, organized by Professional-TEK, a Kodak company that works world-famous film and video upkeep vaults, and offers inspection and restoration management services. The internship includes an extensive agenda with training at Professional-TEK, Chace Audio by Luxurious, and FotoKem's digital and photochemical lab. Kodak started this program 12 years back, and 11 of history readers are actually employed in the area at such organizations because the Library of Congress, NARA (National Archives and Records Administration) and also the Academy of movement Picture Arts & Sciences. "We designed the Kodak Fellowship program to enhance the training that future preservationists and archivists receive," states Professional-TEK veep Ron Utley. "They gain contact with the, hands-on experience and also the chance to satisfy lots of people inside a thriving and passionate community. It's an effective way for Guys to judge next steps for his or her careers."A local from the Philippines, Olgado will get a masters degree in moving image archiving and upkeep from NYU's Tisch School from the Arts in May 2012. He acquired experience like a senior administrator in the Southeast Asia Off-shore Audiovisual Archive Association and done projects with UNESCO and also the Anthology Film Archives. His lengthy-term goal would be to become an energetic area of the worldwide upkeep community and safeguard audio-visual legacies. "This recognition states and fortifies my dedication like a budding audio-visual archivist," stated Olgado. "I am searching toward developing my abilities this summer time, and am honored to fit in with a roster of people who've gone onto become key gamers within the area." Contact Peter Caranicas at peter.caranicas@variety.com

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